Covers & Content Annual Review 2016, Part 3: Flare

The 2016 publishing year is over for our three favourite Canadian fashion magazines, so it’s time to look back on every issue printed this year by Elle Canada, Fashion, and Flare, to see how diverse they were overall compared to last year. Up next is FASHION!

For a review of the Covers & Content project, please check out the FAQ page here.

Closet Feminist Terminology

Whiteout Issue: an issue of a fashion magazine where neither the cover star nor models booked/used for any of the major editorials are people of colour.

Token Diversity Spread: When a fashion magazine books/uses an ensemble of models, including some models of colour or models representing other minorities in the fashion world (i.e., plus size models or visibly older models), but are careful not to allow the minorities chosen to make up the majority of the spread or the majority of models chosen.

Has FASHION improved at all over the years? Check out our data from the last three years.

FASHION 2013 Annual Review

FASHION 2014 Annual Review

FASHION 2015 Annual Review

Did you miss Part 1 of our 2016 review focused on Elle Canada? Check it out here.

Part 2 of our 2016 review focused on FASHION can be found here.

***

This review is bittersweet, because as of January, 2017, FLARE will no longer be doing print issues. Flare was not perfect, but it’s reporting was timely and interesting. We will truly miss this Canadian fashion magazine.

That being said, did this glossy go out with a bang or a whimper? Read on to find out.

JANUARY

The January 2016 issue of Flare was technically its Winter 2015 issue, covering December 2015 as well.

Grimes was on the cover. There was one fashion editorial in this issue featuring one thin, white model, making this issue of Flare a Whiteout Issue.

FEBRUARY

Ilana and Abbi of Broad City were on the cover.

There was one fashion editorial in this issue featuring one thin, white model, making this issue of Flare a Whiteout Issue as well.

MARCH

Rebel Wilson was on the cover.

For a third month in a row, Flare put out a Whiteout Issue–the one fashion editorial this month featured one thin, white model.

APRIL

The April cover of Flare featured Ania Boniecka, Sonya Esman, Alanna Durkovich, Kayla Seah, and Dajana Rads. It bears noting that the cover was really more of a tedious Joe Fresh advertorial.

There was one fashion editorial in the April issue, starring one thin, white model.

MAY

Shay Mitchell was on the cover.

There was one fashion editorial this month starring one thin, white model.

JUNE/JULY

The Summer issue of Flare featured Ellie Goulding on the cover.

There were two fashion editorials in this issue. The first starred a thin, mixed-race model, the second starred Caitriona Balfe who is thin and white.

AUGUST

Herieth Paul was on the cover.

Above: Herieth Paul in Flare’s August issue.

There were two fashion editorials, counting Paul’s cover story. The second editorial starred one thin, white model.

SEPTEMBER

Priyanka Chopra was on the cover.

There was one fashion editorial in this issue, starring one thin, white model.

OCTOBER

Bella Hadid was on the cover.

Above: From the second fashion editorial in Flare October 2016

There were two editorials in this issue including Hadid’s cover story. The second editorial featured three thin models, two of them were women of colour.

NOVEMBER

Mandy Moore was on the cover.

Above: Evy Jane stars in the one fashion editorial in Flare November 2016

There was one fashion editorial in this month’s issue, starring one thin model of colour.

DECEMBER

Aww, Flare’s last print issue 🙁

Anna Kendrick was on the cover.

There was one fashion editorial in this month’s issue, starring one thin model of colour.

Covers & Content: December 2016

As we close out the publishing year for 2016, how did our top three Canadian fashion magazines fare in terms of diversity this month? Also of note: it is Flare magazine’s last print issue–ever. Thank-you to the Flare team for your hard work, inspiring content, and keeping Canadian fashion relevant.

 

miranda-kerr-elle-canada

The Magazine: Elle Canada

The Cover Star: Miranda Kerr

Perceived Appearance of Cover Star: White

Does the magazine appear to feature any models of colour in the editorials?: There were two fashion editorial this month. One starred one thin, Latina model. The other starred one thin, white model

Does the magazine appear to feature any plus-size models in the editorials?: No.

 

hailee-steinfeld-for-fashion-magazine-winter-2016-cover-760x1037

The Magazine: FASHION

The Cover Star: Hailee Steinfeld

Perceived Appearance of Cover Star: Mixed race

Does the magazine appear to feature any models of colour in the editorials?: There were  two fashion editorials in this issue. One starred a thin, white model, and the second one starred one thin Latina/mixed race model.

Does the magazine appear to feature any plus-size models in the editorials?: No.

 

anna-kendrick-flare-magazine-2016-jasonsantoro

The Magazine: Flare

The Cover Star: Anna Kendrick

Perceived Appearance of Cover Star: White

Does the magazine appear to feature any models of colour in the editorials?: There was one fashion editorial this month, starring one thin, Latina model.

Does the magazine appear to feature any plus-size models in the editorials?: No.

 

Covers & Content Annual Review 2015, Part 2: FASHION

2015 is over and done with, so it’s time to look back on every issue printed this year by Canada’s three top fashion magazines: Elle Canada, Fashion, and Flare, to see how diverse they were overall compared to last year. Up next is FASHION!

Miss Part 1 of our annual review focusing on Elle Canada? Check it out here.

For a review of the Covers & Content project by The Closet Feminist, please check out the FAQ page here.

Closet Feminist Terminology

Whiteout Issue: an issue of a fashion magazine where neither the cover star nor models booked/used for any of the major editorials are people of colour.

Token Diversity Spread: When a fashion magazine books/uses an ensemble of models, including some models of colour or models representing other minorities in the fashion world (i.e., plus size models or visibly older models), but are careful not to allow the minorities chosen to make up the majority of the spread or the majority of models chosen

***

While Elle Canada may have had only one issue starring a woman of colour in 2015, they did better than FASHION in 2015, which offered zero issues with a cover star of colour–booooo!

Covers&Content_TABLE_Fashion_2015_v1

FASHION made one minor improvement though–in 2014 they had eight Whiteout Issues, but in 2015 ‘only’ seven Whiteout Issues.

Another win for FASHION was the diversity of the models they booked in 2015–they had four issues featuring models of colour (better than Elle Canada, which only had two issues featuring models of colour!)

IMG_3254

Now here’s the month-by-month breakdown:

JANUARY

As this “Winter” issue comprises both the December 2014 issue and January 2015 issue, it means that FASHION started 2015 with a Whiteout Issue. Evangeline Lilly was on the cover, and there is one editorial starring one thin, white model.

FEBRUARY

FASHION_Feb2015_Strong&Free_Editorial

Above: from the February 2015 editorial “Strong & Free” in FASHION.

Anna Kendrick was on the cover.

There were two fashion editorials in the Feb issue of FASHION. The first was awesome and starred a diverse cast of models (above). The second was status quo starring one thin, white model.

MARCH

Gwen Stefani was on the cover.

There were two fashion editorials in the March issue of FASHION, and both starred thin, white models. That means this issue was a Whiteout Issue.

APRIL

Elisha Cuthbert was on the cover.

FASHION_April2015_NIghtVision_Editorial

Above: From the “Night Vision” editorial in FASHION April 2015.

There were two editorials in this issue–and both starred thin, black models! It is incredibly rare for a fashion magazine to have multiple fashion editorials for which they book models of colour exclusively. In fact, FASHION was the only Canadian fashion magazine of the three discussed in this review to do this in 2015!

MAY

Elizabeth Olsen was on the cover.

There were two fashion editorials in the May issue of FASHION, and both starred thin, white models. That means this issue was a Whiteout Issue.

JUNE/JULY

Ashley Benson was on the cover.

There was one fashion editorial in the Summer (June/July) issue of FASHION. It starred one thin, white model, meaning this issue was a Whiteout Issue.

AUGUST

Gal Gadot was on the cover.

There were two fashion editorials in the August issue of FASHION, and both starred thin, white models. That means this issue was a Whiteout Issue.

SEPTEMBER

FASHION_September2015_TeamSpiritEditorial2Image above: from the “Team Spirit” editorial in FASHION September 2015

Taylor Hill and Elsa Hosk were on the cover.

There were two fashion editorials this month if you could the Hill/Hosk cover story. The cover story was typical, but the second editorial was AWESOME, and starred two Asian models in androgynous, gender-bending clothing.

OCTOBER

Sarah Gadon was on the cover.

There were two fashion editorials in the October issue of FASHION, and both starred thin, white models. That means this issue was a Whiteout Issue.

NOVEMBER

Alana Zimmer was on the cover.

If you count Zimmer’s cover story, there were two fashion editorials this month. The second starred one thin, black model.

DECEMBER

Chiara Ferragni was on the cover.

There was one fashion editorial in the December 2015/January 2016 issue of FASHION, and it starred one thin, white model. The editorial featured a racist collection, rather adding insult to injury considering this issue of FASHION was a Whiteout Issue.

 

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